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| La pattissier Lemarie is the bakery who produces pound cake which is sold in the large supermarket in France . |
They produce cake containing liquor for adult mainly.
They entered newly to the market for school kids at the time of introduction of Sandwich pancake machine.
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| At the elementary school in Europe, there is a custom of eating a snack at 10:00a.m. ,and school kids take one sweet with them to go to school |
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| The sweets with a character such as a biscuit, a wafer and a mini cake are in use in this market. So they also use the character on the sandwich pancake as the heat mark. |
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